African music streaming

How Streaming Numbers for African Artists Are Trending Globally

African music surges on global platforms in 2026, with Afrobeats and Amapiano shattering records as streaming becomes the continent’s top revenue driver.

Afrobeats Explodes 400% in New Markets

Spotify reports Afrobeats streams skyrocketed 400% in Latin America since 2020, with Brazil alone spiking 500%. Global discoveries hit 240 million via dedicated playlists, while listenership rose 22% year-over-year.

Nigeria Leads with 82% Local Growth

Nigerian streams jumped 82% domestically, daily plays up 23% as smartphones flood markets. Burna Boy, Wizkid top Spotify Wrapped; Rema’s “Calm Down” remix exceeds 1.5B total streams across platforms.

TikTok Fuels Viral Crossovers

Kunmie’s “Arike” hit Spotify Global Viral #2 after 3M TikTok creators used it, growing his followers from 200 to 200K overnight. Tyla’s “Water” Grammy followed a similar Reels explosion.

Amapiano Clocks 855M Global Streams

South Africa’s Amapiano reached 855M Spotify streams by mid-2025, blending house rhythms with viral dance challenges. Tyla, Midas the Jabber lead genre’s western breakthrough.

Sub-Saharan Consumption Up 114%

Spotify notes 114% music growth across Africa, outpacing all regions. Royalties hit $59M in Nigeria/South Africa alone—record for creators as diaspora evangelises sounds globally.

Diaspora + Mobile = Perfect Storm

82% smartphone penetration plus Latin American embrace creates dual engines. Audiomack-Soundcharts partnerships amplify discovery; Gen Z turns local hits into worldwide moments via short-form video.

David Njoroge

David Njoroge is a sports journalist who covers African football leagues, athletics, and major continental tournaments. He shares inspiring stories of athletes and the growing sports culture across Africa.

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